Finding the best 40 inch smart TVs can feel like navigating a maze. In today’s market, a television is more than just a screen; it’s a portal to entertainment, information, and connection.
With countless options available, selecting the right one for your space and needs is crucial. This review is dedicated to simplifying that process.
We understand the importance of balancing quality with value, ensuring you get the most out of your investment. Whether you’re looking for a bedroom TV, a gaming companion, or simply a compact living room centerpiece, this guide will help you identify the best 40 inch smart TVs available, empowering you to make an informed decision.
IN THIS ARTICLE
Top 10 Best 40 Inch Smart Tvs Compared

🏆 BEST OVERALL VIZIO 40-inch Full HD 1080p Smart TV with DTS Virtual: X
- Full HD resolution provides a clear and detailed picture.
- Full Array LED Backlight enhances contrast and color accuracy.
- Built-in VIZIO OS with easy access to streaming apps and WatchFree+.
- HDR10 support for improved HDR content viewing.
4.7/5
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🥈 2ND RUNNER UP INSIGNIA 40″ Class F40 Series LED Full HD Smart Fi
- 1080p resolution provides a clear picture.
- Alexa voice control for easy navigation.
- Access to a wide range of streaming apps and services.
- DTS Virtual-X sound enhances audio.
4.5/5
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� BEST VALUE Hisense 40-Inch Class A4 Series FHD 1080p Smart Fire TV (40A4NF
- Full HD resolution with Full Array LED backlight for a sharp picture.
- DTS Virtual:X for enhanced audio clarity and simulated surround sound.
- Game Mode with low input lag (16ms) for a better gaming experience.
- Natural Color Enhancer aims for more realistic color reproduction.
4.5/5
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Amazon Fire TV 40″ 2-Series (newest model)
- Supports 1080p HD resolution with HDR 10 and Dolby Digital Audio
- Access to a wide range of streaming services and free content
- Alexa Voice Remote for easy navigation and voice control
- Multiple HDMI ports for connecting various devices
4.7/5
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SAMSUNG 40-Inch Class Full HD F6000 Smart TV (2025 Model) HDR
- HDR and PurColor enhance picture quality with vibrant colors and good contrast.
- Samsung Knox Security provides built-in protection against online threats.
- Tizen OS offers a user-friendly smart TV platform with access to numerous apps.
- Slim design with thin bezels creates a modern and immersive viewing experience.
4.7/5
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TCL 40-Inch Class S3 1080p LED Smart TV with Roku TV (40S350R
- 1080p Full HD resolution provides good picture quality.
- Bezel-less design offers a modern look.
- Direct LED Backlight improves brightness uniformity.
- Roku TV Smart OS offers a vast selection of streaming apps.
4.7/5
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Roku Smart TV 2025 – 40-Inch Select Series
- Fast Wi-Fi and quick app launches
- Intuitive and user-friendly interface
- Access to over 500 free TV channels through Roku
- Customizable home screen
4.3/5
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TCL 40-Inch Class S3 1080p LED Smart TV with Fire TV (40S350F
- 1080P Full HD resolution provides a clear picture.
- Bezel-less design offers a modern look.
- Bluetooth Personal Audio enables private listening.
- Alexa voice remote simplifies navigation.
4.5/5
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VIZIO 40-inch Full HD 1080p Smart TV with DTS Virtual: X
- Easy streaming platform
- Full HD picture quality
- Lifelike color reproduction
- Superior connectivity options
4.6/5
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Roku Smart TV 2025 – 43-Inch Select Series
- Sharp 4K picture quality with HDR10 support.
- Integrated Roku platform with access to numerous streaming services and free content.
- Voice control compatibility with Alexa, Google Assistant, and Siri.
- Enhanced voice remote with lost remote finder.
4.3/5
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Detailed Reviews of the Best 40 Inch Smart Tvs
VIZIO 40-inch Full HD 1080p Smart TV with DTS Virtual: X – Full HD resolution provides a clear and detailed picture.
The VIZIO Full HD Smart TV offers a clear picture with improved contrast and color accuracy thanks to its Full Array LED Backlight and Active Pixel Tuning. The built-in VIZIO OS provides easy access to a variety of streaming apps and free content through WatchFree+. HDR10 support on HDMI enhances detail for gaming and other HDR content, and the Auto Low Latency Mode is a welcome feature for gamers.
The TV’s thin-frame design gives it a modern and sleek appearance that blends well in most rooms. Note that a VIZIO account is mandatory for using the smart features and receiving product updates, which might be a drawback for some users.
Pros
- Full HD resolution provides a clear and detailed picture.
- Full Array LED Backlight enhances contrast and color accuracy.
- Built-in VIZIO OS with easy access to streaming apps and WatchFree+.
- HDR10 support for improved HDR content viewing.
- Auto Low Latency Mode for gaming.
- Sleek, thin-frame design.
Cons
- Requires a VIZIO account for smart functionality and updates.
- Picture quality, while good, might not compete with higher-end 4K models.
INSIGNIA 40″ Class F40 Series LED Full HD Smart Fi – 1080p resolution provides a clear picture.
This Fire TV offers a solid 1080p viewing experience and integrates seamlessly with the Fire TV ecosystem. The Alexa voice remote is responsive and simplifies navigation across apps and inputs. The inclusion of DTS Virtual-X sound aims to enhance the audio experience, although dedicated sound systems will likely offer superior quality.
The wide range of connectivity options, including HDMI ARC, provides flexibility for integrating various devices. Parental controls are a welcome feature for families. The use of sustainably sourced packaging is a commendable environmental consideration.
Overall, this TV is a good option for users invested in the Amazon ecosystem seeking an affordable and feature-rich smart TV.
Pros
- 1080p resolution provides a clear picture.
- Alexa voice control for easy navigation.
- Access to a wide range of streaming apps and services.
- DTS Virtual-X sound enhances audio.
- HDMI ARC simplifies audio connections.
- Sustainably sourced packaging.
Cons
- Only 1080p resolution, not 4K.
- Sound quality may not match dedicated audio systems.
Hisense 40-Inch Class A4 Series FHD 1080p Smart Fire TV (40A4NF – Full HD resolution with Full Array LED backlight for a sharp picture.
This Hisense TV offers a Full HD resolution and Full Array LED backlight, promising a sharp and bright picture. The inclusion of DTS Virtual:X aims to enhance audio clarity and create a more immersive surround sound experience. Gamers may appreciate the dedicated Game Mode, which reduces input lag to a reported 16ms.
The Natural Color Enhancer feature attempts to improve color accuracy and vibrancy, making on-screen visuals more lifelike. Furthermore, the built-in Alexa functionality allows for voice control of content and access to other smart features. While the features are promising, real-world performance and picture quality can vary depending on the content source and viewing environment.
Overall, this TV seems to offer a decent feature set for its price point.
Pros
- Full HD resolution with Full Array LED backlight for a sharp picture.
- DTS Virtual:X for enhanced audio clarity and simulated surround sound.
- Game Mode with low input lag (16ms) for a better gaming experience.
- Natural Color Enhancer aims for more realistic color reproduction.
- Built-in Alexa for voice control and smart functionality.
Cons
- Picture quality and audio performance may vary based on content source and room acoustics.
- 1080p might not be ideal for those seeking the highest resolution available (4K).
Amazon Fire TV 40″ 2-Series (newest model) – Supports 1080p HD resolution with HDR 10 and Dolby Digital Audio
The Fire TV offers a solid entry point into the world of smart televisions. The 1080p HD resolution and HDR support provide a decent viewing experience, enhanced by Dolby Digital Audio compatibility. The integrated Fire TV platform grants access to a vast library of streaming content from popular services like Netflix, Prime Video, and Disney+, as well as free options like YouTube and Tubi.
The Alexa Voice Remote is convenient for navigating menus, searching for content, and controlling other smart home devices. The inclusion of multiple HDMI ports and Bluetooth connectivity adds to its versatility, enabling connection of various devices and private listening. While the interface can occasionally feel cluttered, the overall user experience is generally smooth.
The seamless synchronization across Fire TV devices is a welcomed addition.
Pros
- Supports 1080p HD resolution with HDR 10 and Dolby Digital Audio
- Access to a wide range of streaming services and free content
- Alexa Voice Remote for easy navigation and voice control
- Multiple HDMI ports for connecting various devices
- Bluetooth connectivity for wireless headphones
- Seamless synchronization across multiple Fire TV devices
Cons
- Interface can sometimes feel cluttered.
- Performance might be slower compared to higher-end TVs.
SAMSUNG 40-Inch Class Full HD F6000 Smart TV (2025 Model) HDR – HDR and PurColor enhance picture quality with vibrant colors and good contrast.
This Samsung TV offers a range of features designed to enhance the viewing experience. The HDR and PurColor technologies aim to deliver vibrant and realistic picture quality, while Mega Contrast works to improve detail in both dark and bright scenes. Object Tracking Sound Lite attempts to create a more immersive audio experience, though the effectiveness may vary.
The inclusion of Samsung Knox Security is a welcome addition, providing protection against potential online threats. The Tizen OS provides access to a wide array of streaming services and apps. The TV’s slim design and thin bezels contribute to a modern aesthetic.
Q Symphony provides a better audio experience if paired with a supported soundbar. Finally, Mobile to TV mirroring offers convenient content sharing from your phone.
Pros
- HDR and PurColor enhance picture quality with vibrant colors and good contrast.
- Samsung Knox Security provides built-in protection against online threats.
- Tizen OS offers a user-friendly smart TV platform with access to numerous apps.
- Slim design with thin bezels creates a modern and immersive viewing experience.
- Mobile to TV mirroring provides convenient content sharing from your phone.
Cons
- Object Tracking Sound Lite may not deliver a truly immersive audio experience for all users.
- Q Symphony requires a compatible soundbar (sold separately) to fully utilize the feature.
TCL 40-Inch Class S3 1080p LED Smart TV with Roku TV (40S350R – 1080p Full HD resolution provides good picture quality.
This Roku TV offers a solid viewing experience thanks to its 1080p Full HD resolution and Direct LED Backlight, which contributes to better brightness uniformity. The bezel-less design gives it a modern aesthetic that should fit well in most homes. The inclusion of Roku TV Smart OS provides access to a wide range of streaming content, and Apple Airplay2 adds convenience for Apple users.
The Game Mode is a welcome feature for gamers, promising reduced input lag. The three HDMI ports offer sufficient connectivity for multiple devices. Voice control compatibility with popular assistants like Alexa and Google Assistant is a nice addition for hands-free operation.
Pros
- 1080p Full HD resolution provides good picture quality.
- Bezel-less design offers a modern look.
- Direct LED Backlight improves brightness uniformity.
- Roku TV Smart OS offers a vast selection of streaming apps.
- Game Mode reduces input lag for better gaming.
- Apple Airplay2 for easy content sharing from Apple devices.
Cons
- 1080p might not be sufficient for users seeking 4K resolution.
- Dynamic Contrast feature may not be as effective as more advanced contrast technologies.
Roku Smart TV 2025 – 40-Inch Select Series – Fast Wi-Fi and quick app launches
The Roku Select Series TV promises seamless streaming with fast Wi-Fi and quick app launches, aiming to provide a user-friendly experience. The interface is described as intuitive, allowing easy navigation through popular apps, free movies, shows, and live TV options. A key selling point is the Roku platform’s offering of over 500 free TV channels, including live content, movies, and Roku Originals.
The customizable home screen allows users to personalize their viewing experience. Automatic software updates ensure the TV stays current with the latest apps and features. This TV seems like a good option for those who want easy access to streaming services and a wide array of free content.
Pros
- Fast Wi-Fi and quick app launches
- Intuitive and user-friendly interface
- Access to over 500 free TV channels through Roku
- Customizable home screen
- Automatic software updates
Cons
- Picture and sound quality are not mentioned and may be average.
- Relies heavily on the Roku platform, which might not appeal to everyone.
TCL 40-Inch Class S3 1080p LED Smart TV with Fire TV (40S350F – 1080P Full HD resolution provides a clear picture.
This smart TV offers a solid viewing experience with its 1080P Full HD resolution, providing clear picture quality suitable for everyday viewing. The bezel-less design contributes to a modern aesthetic, allowing the TV to integrate well into various home settings. The inclusion of two HDMI ports, one with ARC, offers sufficient connectivity for common devices.
Bluetooth Personal Audio enables private listening with compatible headphones. The Alexa voice remote simplifies navigation and content search. While the streaming options are extensive, requiring subscriptions for some services should be considered.
Its compatibility with both Alexa and Apple HomeKit adds a level of convenience for users already invested in these ecosystems. The TV’s performance is generally good, but the absence of 4K resolution may be a drawback for those seeking the highest possible picture quality.
Pros
- 1080P Full HD resolution provides a clear picture.
- Bezel-less design offers a modern look.
- Bluetooth Personal Audio enables private listening.
- Alexa voice remote simplifies navigation.
- Compatible with both Alexa and Apple HomeKit.
- Offers a wide range of streaming options.
Cons
- Only 1080P resolution, lacks 4K support.
- Streaming services require subscriptions.
VIZIO 40-inch Full HD 1080p Smart TV with DTS Virtual: X – Easy streaming platform
The VIZIO TV promises a streamlined streaming experience, aiming to be a central hub for home entertainment. It highlights a Full HD picture quality, suggesting a focus on delivering clear and vibrant visuals. The emphasis on lifelike color implies a decent color accuracy and reproduction, enhancing the viewing experience.
Additionally, the claim of superior connectivity suggests versatile options for connecting various devices, like gaming consoles, Blu-ray players, and sound systems. While the product description is brief, it positions the TV as a user-friendly and well-connected device for everyday viewing.
Pros
- Easy streaming platform
- Full HD picture quality
- Lifelike color reproduction
- Superior connectivity options
Cons
- Limited information; lacks specifics on resolution, HDR support, and panel technology
- Product description is vague; requires further research for detailed specifications
Roku Smart TV 2025 – 43-Inch Select Series – Sharp 4K picture quality with HDR10 support.
The Roku Select Series 43″ 4K TV offers a decent viewing experience at a competitive price point. The 4K resolution and HDR10 support provide good picture quality, with vibrant colors and sharp details, especially for its size. The integrated Roku platform is user-friendly, offering access to a vast library of streaming content and free channels.
The smart picture technology aims to optimize image quality. Voice control integration with popular assistants like Alexa and Google Assistant adds convenience. The enhanced voice remote with features like lost remote finder and personal shortcuts is a nice touch.
The TV’s audio is designed for clarity, and the Bluetooth headphone mode is a welcome addition for private listening. The frameless design provides a modern look. Overall, this TV is a solid option for those seeking an affordable 4K smart TV.
Pros
- Sharp 4K picture quality with HDR10 support.
- Integrated Roku platform with access to numerous streaming services and free content.
- Voice control compatibility with Alexa, Google Assistant, and Siri.
- Enhanced voice remote with lost remote finder.
- Bluetooth headphone mode for private listening.
- Sleek, frameless design.
Cons
- Picture quality, while good, may not match higher-end 4K TVs.
- The Roku interface, while user-friendly, includes ads.
Buying Guide: What to Look For in a Best 40 Inch Smart Tvs
Understanding Your Needs for a 40-Inch Smart TV
Before diving into the specifics of the best 40 inch smart tvs available, it’s crucial to assess your viewing habits and needs. Consider the primary use of the TV (streaming, gaming, general viewing), the viewing distance, and the room’s lighting conditions. This will help narrow down your options and ensure you choose a TV that perfectly fits your requirements. Think about the streaming services you use most often and prioritize TVs with seamless integration for those platforms.
Key Features to Consider
Several factors influence the performance and usability of a 40-inch smart TV. Resolution is important; Full HD (1080p) is standard and generally sufficient for this screen size. Smart features are paramount, so look for TVs with intuitive operating systems and access to a wide range of apps. Consider HDR support for improved contrast and color, and check for features like low input lag if you plan on gaming. Audio quality is often overlooked, so consider TVs with enhanced sound technologies like DTS Virtual:X.
Exploring Different Smart TV Platforms
Smart TVs come with various operating systems, each offering a unique user experience. Roku TV is known for its simplicity and vast app selection. Fire TV offers seamless integration with Amazon services and Alexa voice control. Google TV provides a personalized experience based on your viewing habits. Tizen OS (Samsung) and VIZIO OS are also popular options. Each platform has its pros and cons, so research which one best suits your needs and preferences. Choosing the best 40 inch smart tv often hinges on the smart platform.
Budget and Value
The price of a 40-inch smart TV can vary depending on the brand, features, and technology. While premium models offer advanced features and superior performance, there are also excellent budget-friendly options that provide a great viewing experience. Determine your budget beforehand and look for TVs that offer the best value for your money. Consider factors like energy efficiency and warranty when evaluating the overall cost of ownership for the best 40 inch smart tvs.
Brand Reputation and Reliability
Choosing a reputable brand is essential when purchasing a 40-inch smart TV. Brands like Samsung, VIZIO, TCL, Hisense, and Insignia are known for producing quality TVs with reliable performance. Research customer reviews and ratings to get an idea of the brand’s reputation and the product’s reliability. A longer warranty period can also provide peace of mind and protect your investment. Ultimately, the best 40 inch smart tv is one from a brand you trust.
Frequently Asked Questions about Best 40 Inch Smart Tvs
What is the ideal viewing distance for a 40-inch TV?
The recommended viewing distance for a 40-inch TV is typically between 5 to 8 feet. This distance allows you to fully appreciate the Full HD resolution without straining your eyes. Factors like personal preference and visual acuity can also influence the optimal viewing distance. Experiment with different distances to find what works best for you. Consider the content you watch most often, as some content may benefit from a closer or further viewing distance.
Is 4K resolution necessary for a 40-inch TV?
While 4K resolution offers superior detail and clarity, it’s generally not essential for a 40-inch TV. The difference in picture quality between 1080p and 4K is less noticeable on smaller screens. Full HD (1080p) is usually sufficient for a 40-inch TV and provides a clear and detailed picture. If you prioritize budget over absolute picture quality, a 1080p TV is a great option. However, 4K models are becoming more affordable.
What is HDR, and how does it improve picture quality?
HDR (High Dynamic Range) enhances picture quality by providing a wider range of colors and greater contrast. This results in more realistic and vibrant images with better detail in both bright and dark scenes. HDR content is becoming increasingly common, so choosing a TV with HDR support can significantly improve your viewing experience. Look for TVs that support HDR10, which is a common HDR format.
What is the difference between Roku TV, Fire TV, and Google TV?
Roku TV, Fire TV, and Google TV are popular smart TV platforms, each offering a unique user experience. Roku TV is known for its simplicity and vast app selection. Fire TV integrates seamlessly with Amazon services and Alexa voice control. Google TV provides a personalized experience based on your viewing habits and access to the Google ecosystem. Consider your preferences and needs when choosing a platform.
What is input lag, and why is it important for gaming?
Input lag is the delay between your actions on a controller and the corresponding response on the screen. Low input lag is crucial for gaming, as it ensures a responsive and immersive gaming experience. Look for TVs with a dedicated Game Mode, which optimizes settings to minimize input lag. Aim for an input lag of 20ms or less for the best gaming performance. This will provide a competitive edge.
How do I connect external devices to my 40-inch smart TV?
Most 40-inch smart TVs come with multiple HDMI ports for connecting external devices like gaming consoles, Blu-ray players, and streaming devices. HDMI ARC (Audio Return Channel) simplifies audio connections by allowing you to send audio from the TV to a soundbar or receiver through a single HDMI cable. Other common ports include USB, Ethernet, and composite video inputs.
What is the lifespan of a 40-inch LED smart TV?
The lifespan of a 40-inch LED smart TV typically ranges from 60,000 to 100,000 hours of use. This translates to approximately 6 to 11 years of viewing at 8 hours per day. Factors like usage habits, environmental conditions, and manufacturing quality can affect the lifespan of the TV. Proper care and maintenance can help extend the lifespan of your TV.
How can I improve the sound quality of my 40-inch smart TV?
The built-in speakers on most 40-inch smart TVs are often inadequate. To improve the sound quality, consider connecting external speakers or a soundbar. A soundbar provides a significant upgrade over the built-in speakers and is easy to set up. A dedicated surround sound system offers the best audio experience but requires more setup and investment.
What are the benefits of a bezel-less design on a 40-inch TV?
A bezel-less design offers a more immersive viewing experience by minimizing the distractions of the frame around the screen. This creates a sleek and modern look that blends seamlessly into any room. Bezel-less designs are also aesthetically pleasing and can make the TV appear larger. This is a popular design choice for modern televisions.
How important is Wi-Fi connectivity on a smart TV?
Reliable Wi-Fi connectivity is essential for a smart TV, as it allows you to stream content from various apps and services. Fast Wi-Fi ensures smooth and uninterrupted streaming without buffering or lag. Look for TVs with dual-band Wi-Fi support for better performance. Consider the strength of your Wi-Fi signal and router placement when setting up your smart TV.
Conclusion: The Final Verdict
Overall, the VIZIO 40-inch Full HD 1080p Smart TV with DTS Virtual: X Full HD Smart TV is a solid option for those seeking a step up from standard HD. It offers a good balance of picture quality, smart features, and design at a reasonable price, making it a worthwhile consideration for budget-conscious buyers.